Showing posts with label business. Show all posts
Showing posts with label business. Show all posts

Thursday, July 7, 2011

Minimize Employment Problems Now!

Employees are often the greatest challenge to the entrepreneur. In most cases limiting employees limits your opportunity. Employees can prove the single largest distraction from the important work of entrepreneurship.

In all my years working as a supervisor, manager, business owner or consultant the single most common thread that runs through all businesses with employees is that of employee management. Employees are in fact customers of yours and with each passing year they feel more like customers and demand more as customers.

Entrepreneurs often end up being crushed beneath the combined weight of regulation and employee expectations. All too often the entrepreneur doesn’t survive. The original mission of creating and operating a profitable business comes second to meeting regulatory needs and making your customers happy. Ultimately you feel hostage. In extreme cases the experience can feel like a public rape leaving you asking why your romantic vision of providing goods or services and creating jobs and value could be turned into a villain’s work.

No entrepreneur that has ground the grist eludes these emotions. But they don’t have to overwhelm. You don’t have to be the maĆ®tre. There are tools and techniques to improve your bottom line and minimize your employment problems now. They take up front work and they take some follow through, but be assured the effort of being proactive will be 10% of that you will suffer without it.

The key to improved success lies in a strong position description or as Michael Gerber of E-Myth fame would call it a “position contract”. Our companies use the position description as a proactive tool to keep people on track and to serve as an accountability tool that they must live up to. It feels good to have a meeting with a poor producing or bad behaving employee and with no emotion point out in detail the reasons you are counseling them or even releasing them.

Many business owners think a job description is to be a paragraph with a rough outline followed by “other duties as assigned”. In my companies our position descriptions are between 3 and 7 pages. They are very clear and go so far as to break duties down into categories ranging from those duties that are regular and repetitive without room for change and those that expect reasonable and adaptive thinking skills to take care of on the fly.

The position description is then merged with an audit or review tool that matches it.

We’ve introduced position descriptions to our companies, our client companies and even the boards that our employees serve on. They are always met with some level of scrutiny. They are called “oppressive”, “micro-managing”, “restrictive” as well as other words. These comments tend to come from those the description is written for. After implemented, the employer usually feels a great deal of relief and if audited and maintained the staff start to feel much more confident and their focus seems to turn to appropriate focus and execution of services and tasks.

Take some time to research position descriptions and look for examples that seem similar to what I’ve share here. If you want help creating position descriptions that meet your specific needs, you can contact my company at http://www.commercialresources.com/ or countless others to have them created specifically for you.

Ultimately it is important for the entrepreneur to reconnect with their original mission and to pull themselves from beneath the oppression of regulations and employee expectations and get control of their role as a customer of the employee. The employee is selling you their time, effort and ability in exchange for pay. The well done position description is your agreement outlining what you can expect as a customer. If you were signing a contract with my firm for the amount of the annual salary of any individual employee of yours, you would likely require a very clearly written and easy to understand agreement. Why not expect the same from those you hire?


Commercial Resources, Inc. is a professional business service provider and professional employer organization (PEO). CRI is a longstanding member of the National Association of Professional Employer Organizations (NAPEO). Facebook and LinkedIn contacts are welcome and encouraged.


By: Bill Burch


Bill Burch is the President
of Morgan E. Cline Companies
as well as the founder and president of
Commercial Resources Inc. 

Wednesday, July 6, 2011

Bill Burch Entrepreneurship Locker Room Talk

The University of Sioux Falls in Sioux Falls, SD recently started an Entrepreneurial Studies program and Bill Burch, President of Commercial Resources, Inc., was invited to be the key note speaker at the college as part of the program’s public introduction.  The event was open to college students, professors, and most importantly – entrepreneurs themselves. 

Sioux Falls is no rookie when it comes to business.  In CNBC’s 2010 “Top State for Business” rankings, South Dakota moved up from #12 to #7, and the city has been rated numerous times by Forbes Magazine as the best small metro area for business and careers (siouxfallsdevelopment.com).   It is with good reason that the University of Sioux Falls decided to implement the Entrepreneurial Studies program.

Bruce Watley, a professor at the University of Sioux Falls and past resident of Centerville, Iowa is playing an integral role in the Entrepreneurial Studies program at the University of Sioux Falls.  He quoted, “Centerville was a big part of my life.  Moving was hard, but I’m thrilled that Sioux Falls and specifically the University of Sioux Falls have been so welcoming and anxious to pull me in and let me be part of making a great place even better.”  Watley’s extensive experience in entrepreneurship, Marketing Degree and MBA make him a significant member of the staff at the University of Sioux Falls.  He is a professor of several undergrad, MBA and DCP programs at the University, and is a long-time friend of Bill Burch’s.  Watley thoroughly enjoyed having Burch as a guest and said “Bill made a real positive impression on the class and faculty, including the chair of the business school.”

The combination of Burch’s work experience and natural entrepreneurial abilities made him the perfect candidate as the key speaker for the event.  Burch founded Commercial Resources, Inc. (CRI) in 2003.  He was a frustrated business owner and manager fighting for ways to get benefits to small businesses without enough employees.  He was constantly digging for ways to pull all of the businesses into one payroll, struggling to eliminate the waste of having multiple “book keepers” and managing multiple businesses and literally hundreds of special projects all at one time.  As with most any valued creation born out of need, Bill identified the need for CRI.

Commercial Resources, Inc. has earned and sustained a hard-won reputation for excellence and value.  The work of his teams – which represent multi-million dollar businesses – is some of the most recognizable, high-impact and firmly grounded in his industry.  

During his Locker Room Talk, Burch covered three major topics:
  1. The entrepreneur gets paid last
  2. Entrepreneurs must concentrate on what they do best
  3. Entrepreneurs can never stop learning
A significant quote of the night from Burch is as follows: “The weight of our country’s success lies on the shoulders of the entrepreneur.  Regretfully, government has taken advantage offloading a number of their gifts of support to our populous onto the small business owner.  The time has come for the small business owner to push back and for government to get a grip on how they are killing the goose that lays the golden eggs,” said Burch.  He urged the audience to recognize their true potential by pushing themselves to their limit in their business and everyday lives.  He closed by saying, “You don’t know how far you can go until you’ve gone too far.”

Burch was very impressed with his overall experience at the University and said, “I have never been more impressed with a community’s entrepreneurial spirit and drive.  It’s no wonder that Sioux Falls is leading the nation as a Top 10 place to start a business.”  Burch felt the opportunity changed his life and the lives of some others for the better.  The attendees left that night with not only a revived spirit, but with some new and valuable friends, as did he.

By: Cheryl White


Cheryl White
Commercial Resources, Inc.
Executive Assistant to Bill Burch

Drake Tourism Project in Centerville, Iowa

Recently GoCenterville.com and Commercial Resources, Inc. (CRI) along with local partners rolled out the new Drake Tour project.  “The goal of the project is to keep interested people informed of activities near the Centerville, Iowa area and to get input from those interested in helping make the GoCenterville.com – Drake Tour – a success” said Bill Burch, Owner of Commercial Resources, Inc.

There are several strategies that CRI used to promote the project and put Centerville, Iowa on the tourism map. Cheryl White of Commercial Resources, Inc. added the Drake Tour to the gocenterville.com website and placed an ad in the Des Moines Register Sunday edition in the Experience Iowa section.  Cheryl wrote a grant to request funds from Central Iowa Tourism and submitted an ad to be published in three spring 2011 issues of Our Iowa magazine.  She created the Drake Tour Brochure which includes a map identifying the location of the tour sites and a summary description of sites tourist will visit.  In addition, Cheryl created “Ask me about Drake” buttons for staff to wear.

Pat McAfee, of CRI, participated in the cutting out and painting of 7 Drake billboards and coordinated the commercial construction of 4 Drake Billboards.  Pat researched and contacted TV media outlets Channel 3, 8, and 11 about the Drake Project.  Pat spoke to and emailed Drake Tour information to:
  • 15 Iowa Tour Operators. 
  • 17 Travel Federation of Iowa agencies
  • 12 State of Iowa government agencies
  • 18 members of Iowa Natural Heritage Foundation
  • 12 members of CenStates Chapter TTRA
  • Editor of Our Iowa
  • Editor of Midwest Living
  • Drafted press releases to send to area newspapers
      In preparation for the Drake Tour Opening event, Pat:
  • Arranged for 2 tour buses
  • Prepared the tour schedule for each bus
  • Arranged to serve guests lunch
  • Contacted various travel agencies within the state of Iowa
Pat is keeping a close eye on expenditures to make sure that they are able to accomplish their goal within the budgeted monies available.

CRI was thrilled to share that the seed money to jump start the activities was generated by thoughtful and interested local businesses who rented brochure spaces in brochure displays at Honey Creek Resort. They are grateful for everyone involved in making the project a synergistic success, and gave out a special thanks to Honey Creek Resort for giving them the opportunity.

GoCenterville.com and the Drake Tour Project are off to a stellar start.  CRI is on schedule and exceeding original commitments and expectations.


By: Cheryl White


Cheryl White
Commercial Resources, Inc.
Executive Assistant to Bill Burch